Sierra brings a wealth of coaching experience to the Carolina Hornets including 5 years at the collegiate level including with stops at Anderson University, Wofford College, and Lenoir Rhyne University. Most recently, Sierra was the Women’s Varsity Head Coach at Davidson Day School during the 2020-2021 season, where her team won a State Championship.
Prior to her coaching career, Sierra was a four-year standout at Anderson University (2011-2015), earning SAC Player-Of-The-Year honors as a Senior. Simpson led the Trojans to a pair of SAC Regular Season Championships (2012-2013 and 2014-2015), two berths in the NCAA Division II Playoffs (2013 and 2015), and the 2013 SAC Tournament Championship. Simpson finished her career with 1,049 points and led the league in assists (4.6) as a senior in 2014-2015. Simpson was also named the 2015 Ed Oxford Anderson University Student-Athlete of the Year.
In December of 2020, Sierra started Dream Factory Performance. Dream Factory was built to develop the complete athlete: mentally and physically, while equipping he or she with the necessary skill set to reach their dreams in life and in sport. Dream Factory is able to enhance the skill, movement qualities, strength, speed, and IQ to help athletes be successful. Sierra’s focus is to target athletes who are eager to learn and willing to work but whose parents understand that it is a process and commitment to build the complete athlete.
"We build the complete athlete."